The travel industry is flourishing and how. Digitization has benefitted the travel industry the most, and the world could witness this with increased tourism and exploration of untouched places. Travel content creation is a legit profession now, and people are making a livelihood by creating travel videos. You can make your passion for traveling into a full-fledged professional career by contributing digitally in this field. If you wish to get into creating travel videos, here are 10 practical tips you should keep in mind.
- View and seek inspiration.
It’s as simple as that. You watch tons of travel videos and continue to seek inspiration. It’s important to keep an eye on the content that trends and makes good views. This approach will help you understand what the viewers want to watch and curate your travel videos. The more you watch different productions, the better you get with your idea generation and content optimization. You will also find travel bloggers whose style is similar to yours in the process. Look for guiding elements in their videos and try ideating concepts for your content. Even replicating their style is great as long as you add creative flair and personal touch to your videos. Watching tons of content is the best way to educate yourself.
- Always have a story.
There are tons of content creators creating fabulous content every day – still, many people make a sustainable and exceptional living using their video content alone. How? It is only with their unique video content. Try adding a humane connection to your video. Create stories and weave a video around them. The story could be loosely woven or planned on point. However, ensure that there is a narration to your video and experiences that humanize the video.
- Focus on the place and not yourself.
Content creators often try to make it all about themselves, which is unlikely to establish a connection with the viewer. The focus of a travel video should be on the place, its landscape, its monumental importance, and not you. Of course, that doesn’t mean you don’t face the camera -you do it without making yourself the focal point of the video. Have you seen those dreamy videos from Italian regions floating on the Internet? Those are simply motion videos with added music, people roaming around and beautiful landscape capture. It’s about the place and tempts people to visit such places.
The best travel videos are woven with stories of people, the place, its historical importance, and its natural grandeur. Ensure that your travel videos convey that too.
- Plan in advance.
Creating a travel video requires you to be prepared for unexpected changes. There are tons of external stimuli not within your control, and this is where planning helps. A good plan would include planning on the places, time, special gear required, and thoughtful and relatable narration. Shoot everything, and don’t delete the clips. The clips would come in handy during the post-production stage to draft narrative content in your stories.
Planning is required in every stage of the production shoot to ensure the best travel video.
- Create motion.
If pictures speak a thousand words, a motion captures millions of emotions. A photograph could capture the beauty of the place right. However, it cannot capture the humane and captivating context of the place thoroughly. This is where motion helps. You could be highly creative with your motion shoots with time-lapse or live pictures. There are several educational videos around this on the internet from which you can learn some tips and implement them in your Travel videos.
Get your hands on video editing software to create compelling motions for your videos. They will help you add life to your pictures and short clips in minutes.
- Invest time in post-production.
A very crucial part of video content is its post-production. The efforts put into shooting your travel content will pay off only when the end video is well edited. Spend as much time editing your video as you did while shooting the video. The editing task could be strenuous but extremely important for publishing your video. As a video content creator, get a video editor packed with tons of features that is equally easy to use. The post-production results with added music, transitions, and the woven story would capture your viewers with its uniqueness.
- Shoot Smart.
Stick to the plan but also embrace spontaneity. Don’t restrict your travel content to limited shots and clips. Capture everything from different angles, lighting, and effects to have enough raw material to play around with. Video editing becomes a lot more fun when you have plenty of travel shots, footage, and clips to make a VLOG. The travel content you shoot should be a mix of place, people, natural elements, colors, and emotion. One of the perks of having ample raw material is that it gives you the freedom to weave the storyline creatively in a captivating manner.
- Connect with the locals.
Connect with the locals and include them and their culture in your videos.
Ever wondered how Italian cuisine and wine culture became so prominent globally? It’s through brilliant travel videos that capture the culture and the people properly, and weave the world into a global village.
Keep your eyes open for every sort of content opportunity. Having people in your videos could establish a strong connection. The audience will connect immediately with the human element, as it adds authenticity to the video. Raw, untempered clips could reward you with cherishable content when edited neatly.
- Export it properly.
Everything about video lies in its quality. You cannot compromise here. Ensure that the video editing software you use allows exporting in multiple file formats and high resolutions. While a high resolution isn’t the only crucial element of your video, it is perhaps one of the most important aspects since even the most awesome video content would fail if the quality is not optimized. Hence, always focus and spend time on the resolution aspect.
- Create your niche.
Travel videos could be of thousand types. You can only establish yourself as a recallable name in the industry when you create your own niche. A niche could be around the travel places or the type of content you create. One of the main tips to create your own space in the industry could be to ensure that every video of yours works as a helpful guide to your audience. To begin with, try creating content that you are proficient at, and then eventually, you can do everything relating to travel to produce engaging content and increase your viewer base.
Finally, make the process joyous for yourself. The happiness and excitement pass on to the viewers only when you are excited about creating the content. Continue to learn skills to improve your proficiency and create viral travel content.